Belko VR
Top Right Corner created the highest-rated Virtual Reality escape room every produced in partnership with a film in “Belko VR: An Escape Room Experiment.”
Released March 2, 2017
Team
Dan Clifton, Dave Yarovesky, Giancarlo Surla, Andrew Marchal
Our Process
Top Right Corner, Producer Dan Clifton and Director David Yarovesky created an elaborate Virtual Reality Escape Room based on the concept of the Orion Pictures release The Belko Experiment, written by James Gunn (Guardians of the Galaxy) and directed by Greg McLean (Wolf Creek.)
Users are placed in the world of Belko Industries, where they soon realize they are trapped in an office building and must solve a series of intricate puzzles in order to survive. Created in unity, this 15 minute room scale VR experience was optimized for play on the HTC Vive and Oculus Rift headsets and was released on March 2nd, 2017.
The Top Right Corner team created the entire game in Unity with a 12-week development timetable. Working closely with the filmmakers on “The Belko Experiment” and the Orion Pictures team, TRC created the definitive film/VR crossover digital marketing campaign.
TRC launched the experience with many of the actors from the film, as well as tech and VR enthusiasts as part of a live event hosted by the Microsoft Lounge.
The game has been consistently rated as one of, if not the best free escape room puzzle game ever created for release in Virtual Reality, including by WeARVR, by LifeWire, by Vive themselves, and by many VR Influencers.
Release Formats
Belko VR: An Escape Room Experiment was released on Steam on March 2nd, 2017. The game has been played by over 200,000 users on HTC Vive and Oculus Rift S
The game’s Steam page has received over 25 million unique impressions with the combined views of all assets related to the project totaling over 100 million
The game still maintains an 86% positive rating on Steam, the iTunes Store crossed with Rotten Tomatoes of gaming, over 3 years after its release. This is an unprecedented accomplishment for a game designed as an advertisement for a studio feature film release.
“We’re so happy that the Orion Team and Blumhouse Productions execs believed in us and allowed us to set off on this crazy and Quixotic path to create this VR escape room. They had no idea what to expect and we were driven to create the best experience in VR possible, while very much staying true to the spirit and tone of the film that James Gunn wrote and Greg McLean directed.”
— Dan Clifton, Co-Creator of Belko VR
